Does Schema Help Your Google Rankings?
Google has claimed that Schema markup is NOT a ranking factor. However, according to this study from Search Engine Land, we think it helps… A Lot!
https://www.searchenginejournal.com/schema-success-stories-structured-data-boost-traffic/372734/amp/https://www.searchenginejournal.com/schema-success-stories-structured-data-boost-traffic/372734/amp/
“As the above case studies show, adding appropriate schema can create significant traffic boosts for your pages. However, as with any SEO tactic, we should never treat it as a magic pill.”
Learn more at www.schema.org