By JOSE LUIS DOBUSS (http://www.dobuss.es/) [CC BY-SA 4.0 (http://creativecommons.org/licenses/by-sa/4.0)], via Wikimedia Commons
https://www.google.com/webmasters/tools/mobile-friendly/
So, how do you create a mobile friendly website? One that adjusts to any device that one of your website visitors might be using? It’s called Responsive Design.
For our ecommerce business we fought Amazon for years. Finally we decided to join them through the FBA (Fulfillment By Amazon) program – and our sales increased.
http://www.bidnessetc.com/59979-amazon-prime-subscriptions-to-hit-half-of-american-homes-by-2020/
Delivery companies are struggling to keep up, causing some delays, but they say systems are running as planned – even if they could not plan for this kind of increase
By Raimund Stehmann [GFDL (http://www.gnu.org/copyleft/fdl.html) or GFDL (http://www.gnu.org/copyleft/fdl.html)], via Wikimedia Commons
Read more about online 2015 holiday sales and delivery companies
Keep in mind that over half of searches are done on mobile devices now. That means that standard page layout is turned on its head. You need to think about how your site looks when users are scrolling down with their thumb.
Google knows that over half of the searches are performed on a mobile device. They have been warning us for years to be mobile friendly. More importantly, we need to accommodate over half of our customers!
In 2015 Google came out and told website owners to get mobile friendly or be penalized. They have never made a statement like this before—so you better pay attention.
This is the first time in history that Google has pre-announced an upcoming algorithm change and they are calling it “significant,” which got our attention. Google is even giving a website address where you can check to see if your website is mobile friendly: Google Mobile-Friendly Test website
Google Mobile Friendly Test Example – We’re Good!
Google says a mobile friendly website meets the following criteria as detected by Googlebot:
Do you irritate your Facebook fans with these top 10 annoyances?
http://hubs.ly/H01w05x0
Matt Cutts answers the question most bloggers want to know.. “How do I do better in Google?”
Matt Cutts is Google’s Anti-Spam guy – Just know that high Google ranking is the opposite of spam!
First and foremost, Matt says WordPress users have made a fantastic choice…. WordPress takes care of 80 to 90 percent of SEO automatically. …when I say that I mean the mechanics…. You’re really, really intelligent because you’ve selected WordPress…
Google Guy – Matt Cutts Loves WordPress
You know we’re a huge fan of WordPress and it’s our number one recommendation for SEO. This one platform will allow you to easily implement all of the techniques we teach. Matt gives tips on how to optimize WordPress for SEO.
Talking about how to rank higher in Google and even elaborates on how Google works.
Marketing 101 teaches us that every promotion should have a Call To Action.Calls to action help drive people from Facebook to take actions that are important to your business (for example – Shop Now). You can now prominently feature a call to action on the cover image of your Business Page at no cost.
Facebook is just rolling this out, so keep in mind that not everyone has this feature yet.
By Petr Kratochvil [Public domain], via Wikimedia Commons
We all have businesses to run right? We know that Google is watching social media like a hawk! Therefore, we have to be there – sharing our industry knowledge.
The article below suggests two methods to automate your social media posts.
Both methods will simplify your life, allowing you to focus more on creating that awesome content that Google loves.
http://socialana.com/put-social-media-networking-strategy-autopilot/#.VliFDPmrTIV
By Petr Kratochvil [Public domain], via Wikimedia Commons
Read more about the increases in Holiday intent sales here